HELLO, I’M CALVYN
A DIGITAL MARKETING TRAINER
“Digital Marketing is no longer an experimental strategy…
It’s the new industry standard for connecting with your target audience“
– Calvyn Lee –
Certified Digital Marketing Trainer
by a government-owned agency IN MALAYSIA
My latest stories
19 Types of Sales Funnels Explained for Effective Marketing
Sales funnels are essential tools in digital marketing, guiding potential customers from initial interest to final purchase. Understanding the different types of sales funnels can help businesses tailor their approach and increase conversion rates. Here, 19 distinct...
Common SEO Mistakes Every Marketer Should Avoid
When it comes to SEO, small mistakes can cost you big lost rankings, less traffic, and fewer conversions. Below are some of the most common SEO mistakes businesses make, along with simple explanations and examples that will help you avoid them. Using generic anchor...
AI Fluency & Adaptive Skills will be the 2026 Learning Trends
As a Digital Marketing Trainer and blogger, I’m always on the lookout for learning insights that can help professionals stay ahead in our fast-changing digital world. Recently, I dove into Udemy’s 2026 Learning Trends Report, and I’m excited to share some key...
The New Era of Consumer Decision Making and How to Win in It
The world of digital marketing has undergone a seismic shift. Traditional SEO strategies that once ruled the internet now barely scratch the surface of how consumers make purchasing decisions. Consumers are not searching the way marketers expect—they're deciding in...
Social Media Strategy Professional Certification Study Guide
Back in 2022, a Mexican friend introduce me Certiprof and I had taken Digital Marketing Professional Certificate (Updated). Recently, I found this website had more certification available for FREE, hence I take a chance to explore Social Media Strategy Professional...
Cisco Black Belt AI Fundamentals PreSales Quiz
It was a long time I did not explore Cisco Black Belt Academy, and recently they launch a few new courses related to AI call "AI-Ready Infrastructrure" under the Solution & Technology pillar. It comes with 4 learning plan, 2 for Pre-sales and 2 for Sales, both...
