Short-form video might be a three-word phrase that marketers are sick of hearing, (right up there with “content is king”), but that’s just too bad. The short video trend is here to stay. (It is the next trends after Tiktok Marketing Trends as well as Social Commerce...
As we discuss Tiktok marketing trends earlier and a few marketing trends later for this year, social commerce and accessibility are playing an important role. Let’s take a look: Social Commerce Marketing Trends Marketers kicked 2022 off with high hopes for...
Where is marketing headed in 2023? Well, with the onset of new technologies, Instagram’s Reels-first strategy, the Metaverse, a cookie-less world, and many more changes and updates, one of the keywords for this year is “adapt”. We’ve studied algorithm updates,...
Launching social ads can sometimes feel like taking a shot in the dark. But what if you were given a light that instantly illuminated every prospective buyer who is actively researching your product? Suddenly, the world of social advertising would seem a little less...
Now that you’ve identified which accounts are researching your product, it’s time to launch your campaign. But before you do that, it’s important to know how to craft the perfect target segments and messaging so you can make sure your ads are as effective as possible....
